Matcha everywhere: why green took over our cups
Lattes, ice creams, pastries: matcha is dyeing everything green and flooding feeds. We decode a trend blending wellness, aesthetics and a thirst for novelty.
The topics, buzz and trends Luxembourg is reacting to right now — culture, music, fashion, art, sport and web, updated continuously.
Lattes, ice creams, pastries: matcha is dyeing everything green and flooding feeds. We decode a trend blending wellness, aesthetics and a thirst for novelty.
A photogenic drink, a colorful wall, a stretching queue: the viral café is its own phenomenon. We decode the mechanics behind venues that blow up online.
Neither quite breakfast nor quite lunch, brunch has become a weekend ritual. We decode why this hybrid meal brings so many together.
No logos, no noise, just good fabric you almost have to guess at. We unpack why quiet luxury fits a country wired to never overdo it.
Thrifting is no longer a budget constraint, it's become a flex. We unpack how secondhand went from fallback to a marker of good taste.
Structured blazer, white sneakers, crisp shirt, soft knit. We unpack how the office dress code loosened up without ever losing its seriousness.
Precise grind, single origin, latte art: specialty coffee is settling into Luxembourg cups. We decode a global groundswell.
An empty template, a universal joke, and suddenly everyone's playing. We break down the mechanics that turn a silly image into a shared language.
Cottagecore, cybercore, and a thousand others: why the web now files our moods and memories into moodboards labelled "-core".